Here’s a commercial, or better, a product shot made by AKQA for Nike ‘Sportswear’ – paradoxically that’s Nike’s fashion label. The shoes are called the Lunar Everyday and the money made on them goes to the Lance Armstrong Foundation. We don’t know who this bloke is, nor why exactly he is running in the rain (does it rain on the moon?), but AKQA did a good job in making these shoes look very sexy.