Beautiful Esmee and Raoul keep the Netherlands clean. They look very slick, except for the subtle trash accessory. Pay-off: “With the same ease” [you throw it in a bin]. It took us a while to figure out what this poster is trying to tell us. First we thought that these handsome people couldn’t find a bin to throw their trash in. Why otherwise would you ruin your pristine look. But then we read the pay-off saying that it is very easy to throw your trash in the bin. So after a lengthy discussion, we decided that these people actually picked up (instead of ‘threw away’) a new trend; the smooth look with rough edge. Not really for us. But hey, we’re not that well shaped, nor dressed. Created by Grey Amsterdam.