If we didn’t know any better, we would have guessed this commercial was made by Adidas. It’s not. Amsterdam agency Strangelove, a big fan of football club Ajax, celebrates the new football season here without needing Ajax’ shirt sponsor. They simply asked production agency Bananaz and director Peggy Steenvoorden to help them create this inspiring tribute. Even the world famous tattoo artist Henk Schiffmaker was ‘all in’. We hope it’ll help Ajax win the National football competition for a second time in a row.