After The Entrance and The Date, this is the third Heineken commercial in the ‘Open Your World’ series – with fantasy, glamour, and music playing an important role. The one thing that struck us is that this commercial is not made by Wieden+Kennedy, but by Heineken’s local agency TBWA. The most important difference with the previous (Wieden) commercials are the two somewhat dorky characters accompanying the better looking one – is it because the Dutchman needs someone to identify himself with? In any case, again a crafty and attractive commercial that makes Heineken look premium and international – even in Holland. The soulful song, Love Letter, is performed by the Australian Amy-Winehouse-look/sound-alike-band Clairy Browne & The Bangin’ Rackettes. The film was directed by Martin Krejci from Stink.