The new Fifa 14 commercial is – as usual – a big show. And again created by Wieden+Kennedy – and directed by Stacey Wall (Gorgeous), shot by Ben Seresin, and post produced by the Mill. Last year we were treated with a boxing ring with gamers and football players. This year we see everyone in a desert, with Messi – of course – in the lead. What a shoot must that have been! Then again, without the CG you’re probably looking at an empty desert and a red van. Anyway, the better part of the campaign are the weird shorts, directed by Nils Gerbens (100% Halal) and DOP Michael Brooke. You can find them here. These films give Fifa character beyond the obligatory in-game footage that shows what an advanced and intuitive game Fifa is – we know that by now.