Amsterdam Ad Blog

Learn to drive awesomely

September 18, 2013, AAB

Doritos moving billboard - September 2013Or ‘awesome,’ in advertising copy. Great little idea that follows up the Jacked driving school, which is a driving school where you can learn to stunt drive – thus making Doritos look ‘state of the youth.’ The only thing that disappoints us a little is that the whole thing is ‘staged reality.’ It’s not about the moving billboard itself, but about the film made of the moving billboard. But you may call us old fashioned. Created by Fitzroy.

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