RA*W, the platform that supports the development of young ad talent, will, for the second time, visit Cannes this year. Its goal: to bring attention to the topic of talent development and to share the knowledge, inspiration and energy of the festival with everyone at home with the help of a team of 28 reporters. Founder Reinier Steures about the trip: “The support and education of talent is the Achille’s heel of advertising. Our cause is therefore of tremendous relevance for the international advertising scene. RA*W will also be hosting inspiration sessions accessible to young advertising talent with, amongst others, Ben Malbon (Google), Rob Schwartz (TBWA\), Pete Favat (Deutsch LA), Jacco ter Schegget (OgilvyOne China) and Daniele Fiandaca (Cheil/Creative Social). People at home can actively take part by tweeting questions prior to the sessions. The sessions, street interviews and seminar reviews will be documented and directly published online. Quite impressively Steures is also part of the official program, joining a podium discussion, hosted by creative recruiter Sasha Martens about fostering talent. Finally, we are happy to announce that the RA*W team will write a few exclusive reports for Amsterdam Ad Blog. If you want to sign up for one of the sessions in Cannes, get in touch with RA*W. Don’t hesitate, cause there are only a few spots left.