We Are Pi has won the Global Kipling advertising account. The Belgian brand approached different agencies to implement the brand’s new strategic positions. Kipling is part of the VF Corporation with headquarters in Bornem, Belgium. The company also owns Wrangler (won also by WE ARE Pi in April), Lee, JanSport, and The North Face. WE ARE Pi Partner Patrick Garvey about the new account: “We are very excited about lending our minds to extend the Kipling story. Kipling is one of the fastest-growing brands within the VF CorporationThey’ve built a soaring business on an incredibly strong brand DNA and have ambitious global growth plans.” In the words of Creative Partner Barney Hobson: “We are looking forward to some monkey business.”