Wow, this made our day! And we just have to copy the copy to express our feelings: “Funny how flowers do that.”

We’re not sure whether the young, talented Dutch director Basha de Bruijn will allow us to say this, but it’s like looking at a Jean-Pierre Jeunet film (responsible for, among other films, “Amélie”). But no worries; that’s obviously a very good thing.

What’s interesting is that only the two main characters, Sophie en Paul, are acting, everyone else’s reactions are genuine. No wonder, it was produced by WeFilm; the master of the hidden camera and genuine emotion.

The ad was conceived by Kingsday (who also created this ‘Flower effect’ guerrilla ad for the Flower Council of Holland, in the beginning of this year). The music was done by Helge Slikker.