Alistair Campbell, Carl Waldekranz, Jim Haven, Maximilian Madile and Ted Parsson

Tonight is Digital Dinner Amsterdam, an evening that revolves around the question “What’s and who’s next in digital“. The event, held at Het Pompstation and organized by Emerce, Achtung!, Bert Hagendoorn, and Pop The Campaign, has some great speakers, from some of the leading digital companies in the world; Alistair Campbell, ECD at Agency Republic, London (“A digital creative agency”); Carl Waldekranz, CEO and Co-founder of Tictail (“Start your free online store”); Jim Haven, Chief Creative Officer and partner at Creature, Seattle (“We choreograph brand experiences across the media channels”); Maximilian Madile, Team Lead at Google Creative Lab, London (“responsible for marketing Google’s products”), and Ted Persson, Co-founder of Great Works, Stockholm (“digital agency creating marketing and product design”). To get in the mood, we asked these digital heavyweights three questions about their ‘favorite piece of digital advertising’, ‘the next big thing in digital communication’, and ‘how the world of advertising will change in the future’. More…

Last Thursday we visited the Jonge Honden (‘Ad Pups’) 24-hour pitch, held at the headquarters of ‘client’ Red Bull, in Amsterdam Noord. The prize: 3 tickets on the Jonge Honden bus to Cannes next month and representing the Netherlands in the international Young Creatives contest. Red Bull’s briefing asked the teams to create an integrated concept around nightlife. The jury consisted of Tim Voors (freelance), Mischa Schreuder (SSSS&Orchestra), Mervyn ten Dam (Achtung!), and Peter Hamelinck (EuroRSCG). Only two teams won (in picture – taken by Roy Laros – from left to right): Daniël Sumarna and Bryan Wolff (WdKA) and Ramin Bahari & Judit Kun (Tribal DDB). Joey Boeters from Jonge Honden; “These two teams clearly stuck out compared to the rest and that’s why we’ll choose the third team based on the submitted portfolio’s” The third team will be announced later this week. We visited the teams on Thursday around 4pm, just after the deadline passed and interviewed three of them. Most of contestants only slept for a few hours – if at all – so they were clearly very groggy, but also very happy to answer some questions. More…