Viral

Biteman

Luis Suárez has become a raging internet meme by biting his opponent Giorgio Chiellini from Italy in the shoulder during the Worldcup of football in Brazil – the third time already he’s showing this toddler-like behaviour. Achtung! successfully jumped on the opportunity creating Biteman, a contemporary version of Pacman – similarly stressful, we’ve just experienced.… More.

Review

Quick and creative with Stabilo

We always associated Stabilo with simply highlighting pieces of text on dull pages. But since this weekend we know that the brand can also be used as a creative tool. Check out this topical flipbook ad featuring Van Persie’s historical header against Spain – scoring 1-1. A super fast tie-in, being created 24 hours after… More.

Review

Catvertising

This is what TBWA wrote us when sending us their ‘viral‘; “Poopy Pets is not TBWA’s largest client, but it is a very likable, local, start-up that produces disposable, biodegradable litter boxes named Poopy Cat.” At first we had our doubts, but then we all of a sudden remembered the wise words of John St.… More.

Review

What’s in a name?

Painful, if you recognize yourself in this film as the expert who tells Michael Mikrivaz (anagram for Kazimir Melevich) that Malevich’ work is not good enough to enter the art academy. It reminded us of Banksy selling his work incognito for $60 apiece and hardly selling any. Rumor has it that Achtung! made this. The… More.

Review

Bound for more crap

We’ve all seen the new video clip by Kanye West and his naked Kim Kardashian by now; Bound 2. Though we first thought Kanye had taken bad taste to the next level, we found out it’s actually quite an intelligent film – apparently Kanye uses the paint brush art of racist Americans to disarm them… More.

Review

Budget retirement

Insurer Delta Lloyd’s briefing: how do you get people to think about their pension, when “as soon as the word pension is mentioned people stop listening.” (indeed, we were quite happy to have finally learned to live in the now!) Since hoaxes are the new ‘truth ’ TBWA created a nightmare scenario (case film); an entrepreneur… More.

Ad of the Month

Hacker’s tutorial

A 7-minute film that teaches you how to hack €100K from people’s bank accounts in 5 steps, was dropped online last week. Though it looked quite real, it was a hoax created by production company Wefilm for Digibewust (‘digit-conscious’) to show people they should be careful with their bank account information. Wefilm worked together with… More.

Review

Galluscam

Wow, what a great ad to promote the G2, LG’s newest mobile phone, with a stable lens. The camera is built around the chicken’s amazing ability to keep its head steady when its body moves – the “vestibulo-ocular reflex,” as we learned from the press release. We already knew that LG likes virals. Previously we… More.

Review

Energy Noodles

Last year Khanna\Reidinga, in collaboration with director André Maat (Czar.nl), launched an ad for the fictitious product Boss Noodles. With this ad the agency very successfully picked up an existing internet meme, receiving over 2 million views. Naturally this tasted like more. So K\R created a new product; Energy Noodles, inspired by the professional cycling… More.

Review

“I am not falling”

Centraal Beheer (CB) is an insurer known for showing the shit hitting the fan in their ads. Their commercials always end with the famous pay off ‘Just call us.’ Khanna \ Reidinga, inspired by Red Bull and Felix Baumgartner, created a spoof on CB’s advertising format; with an Austrian-like accent Baumgartner begs ground control to… More.

Review