Amsterdam Ad Blog

Tag Archive: BBDO

Wieden+Kennedy expands

November 19, 2012, AAB

While most Amsterdam agencies are letting employees go, Wieden+Kennedy is still hiring. First of all: recruiter Sophie Worth (far left). She returns to Wieden after having worked for 15 years in production, consulting and recruitment. Kia Heinnen (left) and Zoe Hawkins join W+K from Colenso BBDO Auckland, where in just 2,5 years they created award-winning work for Levi’s, Auckland City Council and New Zealand Breast Cancer Foundation. Finally, social strategist Ef Rodrigues joins the agency from Crispin Porter + Bogusky, where he was Associate Director of Social Strategy and Communications.

Philips wakes up an entire town

October 20, 2010, AAB

Awesomeness, this new Philips campaign. Tribal DDB Amsterdam went to Longyearbyen, one of the most northerly towns in the Arctic, – where in the winter the sun doesn’t rise – to demonstrate the benefits of the Philips Wake-up light. Though one of our editors immediately called out “Tropicana, BBDO Toronto” (winning a Lion in Cannes this year) we think Tribal did a very nice job here. Last year Tribal woke up a rooster with the wake-up light, but you can imagine that testing this product on real people comes across way more credible. Especially when you make a documentary out of it. And even more so, if you let Dough Pray – who also did Art & Copy – direct it. On a dedicated website you can follow the inhabitants of Longyearbyen and see how they react on Philips’ Wake-up light. We don’t know when the documentary will be released, but having seen the trailer we are sure it will be a qualitative piece of advertising.

Grand Prix for Tribal DDB

June 29, 2009, AAB

This weekend ‘Carousel’ for Philips, made by Tribal DDB, won a Film Grand Prix in Cannes! Last week the online case was already awarded with a silver Cyber Lion. According to film jury member Richard Bullock (180 Amsterdam) the jury was unanimous and quick to decide that this was a Grand Prix. David Lubars (BBDO), who presided the film jury, called it mind blowing and said it showed the way forward. True enough; the technique gives an extra (interactive) dimension to film. And when content is fully animated, the viewer can even change the ‘camera’ angle in any desirable way – which we saw earlier this year in the commercial for the game Killzone 2. Other Amsterdam winners in Film: TBWA\Neboko won silver for its Heineken walk-in fridge and bronze for its IDFA films – both commercials won a golden ADCN lamp earlier this year. Amsterdam agencies Indie and Ogilvy also won a bronze Lion for respectively Orange Babies and Sensoor.