We saw the premiere of this beautiful trailer for the international Playgrounds Festival on Wednesday at Press Play, a special launch for the festival, held at hybrid studio PostPanic. We have to admit that we had never heard of the festival before – maybe because it’s held in Tilburg – but learned it shows the best of digital audiovisual art in the world – music videos, animations, commercials, character design, VFX and games. The event at PostPanic gave the Amsterdam creative community a taste of what’s to come next year when the festival relocates to the city. There were four artist talks on the night; UVA (London), Pleix (Paris), Dvein (Barcelona) and PostPanic’s Mischa Rozema. This trailer, combining live action with animation, was directed by Onesize and produced by Revolver Media. It conveys the essence of the festival; creating a 3D fantasy that looks so authentic that it becomes reality.

After having watched this brutal video for Wakker Dier (alert animal) – an organization that puts animal rights on the social agenda – we immediately understood why the agency that created it calls itself Revolver. And although using a sexy stripper together with the pun ‘stripping alive is not o.k.’ might be somewhat farfetched, the message is crystal clear. There’s also a dedicated website where you can also watch ‘real’ stripping (of fish) – not for the faint of heart!