Tag Archive: Volkswagen

The stalking stroller

Only yesterday we wrote that in advertising you don’t know what’s real anymore. Well, here is a good example. The film confuses us. It pretends to be ‘real’ but the bad acting gives away that it’s not. Maybe the only real thing in the film is the Facebook comment… More.

Reviews

Holland wins 6 Webby’s

Last week the Spinawards were awarded to the best digital cases in the Netherlands. That was just a Dutch affair. You would guess that internationally the Webby’s are a better indicator. But when looking at the winners, the show doesn’t seem to represent the best… More.

News

KLM Space big winner at Eurobest

With 1 Gold (Interactive), 4 Silver (Interactive, Design and Mobile) and 3 Bronze (Interactive and Promo & Activation) one of our personal favourites, KLM Space by DDB & Tribal and Rapp was the big winner during this year’s Eurobest – from Dutch point of view… More.

News

Big in form

Christian Borstlap proudly presents 5 (out of 7) bulbs to the press – photo by Matthijs Immink.  Unfortunately it took us half a week to recover from the ADCN (Art Director Club Netherlands) awards (read: the party afterwards). Which is why only now we’re able… More.

Events

Best of the SpinAwards

Last Thursday the SpinAwards were awarded to the most digital clients, agencies, and ideas. Achtung! was the big winner with one Gold (Das Interland for Volkswagen) and three Silver (‘Tour dus Sofa’ for Skoda – an interactive game around the Tour de France). On top of that… More.

Events

Organic advertising

Guus ter Beek, Alwin Lanting, and Pim van Bommel, three graduates of the Willem de Kooning Academie in Rotterdam used SEO to influence Google’s organic Image search results, thus creating a fictisious ad for Volkswagen. When searching in Images for the “ultimate business car” four Volkswagen images… More.

Reviews

Das Hund

Another very fine piece of advertising by DDB for Volkswagen. A dog mimicking a Volkswagen. Nothing more, nothing less. But with viral potential galore. They better makes some space on their award shelves… Directed by Mattias Schut (CZAR), shot by Mark Bliss, sound by The… More.

Reviews

Product placement 2.0

This is product placement 2.0. A second screen app that turns product placement into a game. Developed by Achtung! for the new RTL drama series Divorce, about three guys who share an appartment, because they are all in the middle of a divorce. The game… More.

Reviews

Amsterdam winners at Eurobest

And the winners are… Doom & Dickson, Publicis, and Lemz won Gold at Eurobest this year. Our very favourite Hema push-up bra won gold in PR (which should have been Gold for making a sound casefilm, really), and Silver in Promo & Activation. ALS’ ‘I’ve… More.

Reviews

Up Holland Up

Volkswagen – ‘mobility sponsor’ of the Dutch Olympic team – created this modified Volkswagen Up together with Achtung! and B-Lex. Just to translate the pun; the title of this campaign is a variation on Hup Holland Hup, which more or less translates as ‘Go Holland Go’.… More.

Reviews

Tribal, Y&R and Achtung! win 6 Cyber Lions

Tribal DDB did well last night in the Cyber category, winning four (!) Lions for Obsessed with Sound: Gold (sound), Silver (website), and two Bronze (integrated and user interface). The interactive website Tribal created for Philips made it possible to very smartly single out any… More.

News