Amsterdam Ad Blog

Tag Archive: W+K

Lemz wins Grand Prix for Good

June 22, 2014, AAB

Sweetie wins Grand Prix for Good - June 2014Bram Tervoort, Chester de Vries (holding the Grand Prix for Good), Mark Woerde and Niels Pel.

As expected, Lemz last night won the Grand Prix for Good with Sweetie. The bold and truly creative case also won its 13th Gold (Branded Content & Entertainment) and the agency became the second independent agency of the year – after Forsman & Bodenfors (scoring big with Jean Claude van Damme’s Epic Split for Volvo) and before W+K Portland. In film Wieden+Kennedy Amsterdam won Silver with ‘The Odyssey’ for Heineken and 180 won Bronze with ‘The Last of Us’ for Sony’s Playstation. Unfortunately Amsterdam didn’t win any other prizes in Film, Craft, Integrated and Innovation. More…


April 29, 2014, AAB

This film is based on an insight, we learned from the press release: “50% of female solo travel enthusiasts are now more likely to holiday alone than they were five years ago, with two thirds (65%) saying they actually feel more confident when taking a trip by themselves.” That’s exactly what this “Brianless” woman is to convey. No surprise we first read ‘brainless.’ Created by Wieden+Kennedy, directed and produced by Traktor, and shot by Bojan Bazelli.